Trust Audit Checklist

Organization Schema Present Valid JSON-LD `Organization` markup exists on the homepage.

SameAs Links Configured Schema links to at least 3 active social profiles (LinkedIn, X, etc.).

Knowledge Graph ID Brand has a Google Knowledge Panel or Wikidata entry.

High-Res Logo Definition Logo defined in schema with 1:1 and 16:9 aspect ratios.

Author Verification "About" or "Team" pages link to individual author profiles with `Person` schema.

Semantic Headings H1-H3 tags use questions or entity names, not vague slogans.

Factual Triplets Content uses clear Subject-Verb-Object structures for key claims.

Structured Lists/Tables Key data is presented in Markdown tables or bullet lists.

Answer-First Format Direct answers provided in the first 100 words of pages.

PDF Accessibility Whitepapers/Reports have corresponding HTML summary pages.

3rd-Party Knowledge Bases Profiles on Crunchbase, Pitchbook, or G2 exist.

Digital PR Mentions Recent citations on high-DR industry news sites.

NAP Consistency Name, Address, Phone are identical across all directories.

Employee Linking Active employee profiles on LinkedIn linked to company page.

Citation Loops External articles link back to core entity pages (not just home).

AI Crawler Access Robots.txt allows GPTBot, CCBot, and Google-Extended.

Sitemap Health XML Sitemap is error-free and updated automatically.

HTTPS Security Valid SSL certificate across all subdomains.

Mobile Responsiveness Site passes Google Mobile-Friendly test.

Core Web Vitals LCP, FID, and CLS scores are in the 'Good' range.